ASSOCIATE DIRECTOR // CREATIVE & STRATEGY
I am an Associate Director, Creative Conceptor, and Social Strategist with roots in TV production, broadcast radio, and digital editorial. Armed with a Journalism degree and an M.A. in Media Production, I turn cultural insights and sharp interview instincts into high-impact campaigns and writing. I build multi-platform narratives that make brands impossible to ignore.
Experience
We Are Social, Toronto — Associate Director, Content and Community
Previous roles: Senior Content Writer, Content Writer
Accounts: Amazon Canada, Samsung Canada, Zappos, Diageo Canada, Campari Canada, Becel Canada, Truss Beverages, Wattpad
NOVEMBER 2021 - PRESENT
CBC Canada, Toronto — Associate Producer
Departments: Because News, CBC Comedy, Ideas, CBC Arts and Radio Digital
FEBRUARY 2019 - OCTOBER 2021
CBC Canada, Toronto — Program Assistant
Department: Because News, television & radio show
APRIL 2020 - SEPTEMBER 2022
Montana Steele Strategic Marketing, Toronto — Social Media Coordinator & Content Writer
Accounts: The Gupta Group, Minto
MAY 2017 - DECEMBER 2018
